Make sure you've created a Flow with Interaction Labels on your buttons and clickable elements.
Need a refresher on Segments? Learn how Segmentation works →
Every interaction in your Flow creates an event you can use to segment users and show them personalized content.
Add Interaction Labels to your buttons and cards (like "Selected E-commerce" or "Clicked Marketing Role")
Create a Segment based on that event
Show targeted content to users based on their Flow selections
Example: If a user selects "E-commerce" as their industry in your onboarding Flow, you can:
Show e-commerce customer stories on their homepage
Display relevant setup guides
Highlight industry-specific features
To create a Segment from Flow events:
Go to Segments and create a new Segment
Under User Events, find your Interaction Label
Set the condition (like "Installation Checked")
Use this Segment to target personalized content